*Here's a brief article on Elevator Pitches from Forbes.com:
(via
CMST220Seattle Central College)
*Here’s a useful article from Toastmasters.org:
https://www.toastmasters.org/magazine/magazine-issues/2019/july/elevator-speech
(external site)
*Here are 6 tips for delivering a successful elevator pitch, from CNBC.com: (via
CMST220Seattle Central) College)
https://www.cnbc.com/2017/12/05/six-tips-for-perfecting-the-elevator-pitch.html
>Helpful videos
*This is a humorous video I often use as a comparison/contrast
intro. to the unit:
https://www.youtube.com/watch?v=LDpe9StfGTA
*Additional helpful viewing: Toastmaster.org: What to do if you get sidetracked BE SURE TO VIEW THIS ONE!
https://www.toastmasters.org/Resources/Video-Library/what-to-do-if-you-get-sidetracked
>Interesting radio feature
*Technically on a
different topic but contains insight on making a good impression in a video
http://www.wnyc.org/story/graduating-in-a-pandemic-advice-for-the-anxious-post-college-job-search/
Directions:
1. OBJECTIVE = Create & deliver your own elevator speech in which you practice interesting and actuating a “captive” listener.
2.
TOPIC
= YOUR CHOICE:
>>”Pitch” a product /or/ idea to a potential investor [ala Shark Tank]
>> “Pitch” yourself to an employer or intern coordinator
3.
TIMING:
Speech Length = 3-5 minutes // handheld objects are permissible for visual aid //
no power
points
4.
HOW TO SUBMIT YOUR SPEECH:
Video record via LaunchPad – as was done for the F20
Selective1 presentations. You can record directly into LaunchPad or can prerecord & upload it
there.
5.
(If possible), for an extra 2 points,
Provide peer review of one(1) of our classmates- when you enter the Elevator
Speech link, it will point you toward the Speech task first, & once that’s
completed, you can go back in & see other videos in order to complete the
peer review task.
6.
Practice so that you can deliver the speech with energy,
enthusiasm, &
conversational delivery [i.e. it should be ‘SAID, not read’]. Be prepared to
paraphrase; your various practice versions need not use the same exact wording.
7.
Re-read the tips in
the
guidesheet
for
self-recording presentations for tips on lighting & on camera placement.
Submissions:
1.
PLANNER:
In addition to the speech video, you should submit a
Planning Page
containing these _4_ items. You can be as real or as hypothetical
as you want. Note that in LaunchPad, this planner has to go into different
slot. Specify:
<a>
The listener/audience [name & role at the company]
<b>
the central idea: what are you selling: yourself? A product? An idea?
<c>
Whether you would prefer in the elevator going up or going down
<d>
the sentence you want to use as your closer/clincher.
2.The
submission of formal, standard speaker’s outline is optional this time.
Grading Criteria
Review the grading rubric below this assignment to see how it is assessed.
Elevator Speech Rubric ( version2/ Speech prepared in advance)
|
Presentation Factor |
High quality/
Strongly
evident |
Medium quality/
occasionally evident |
Minimal
quality/ sporadically evident |
Ineffective |
|
Use of Motivated Sequence organizational
structure (or an appropriate motivational pattern) |
|
|
|
|
|
Clarity of central idea (whether pitching yourself or a product
or an idea) |
|
|
|
|
|
Explicit mention of relevant favorable factors, accomplishments, &
experience(personal branding) |
|
|
|
|
|
Use of a WIIFM technique (how would you [ or your idea or
product] benefit listener?) |
|
|
|
|
|
Eloquent closer/clincher/action step |
|
|
|
|
|
Use of Extemporaneous delivery
(NOT reading word for word)(notes
are OK,) |
|
|
|
|
|
Effective use of relevant nonverbals (voice/gestures/appearance/eye
contact) |
|
|
|
|
|
Your personality shines through |
|
|
|
|
|
|
|
|
|
|
